Have you considered offering more than one learning format for your certification exam preparation programs? Studies have shown that learning styles vary from person to person, and everyone has unique demands on their time. Self-study courses offer flexibility and autonomy, allowing learners to learn where and when they have time. On the other hand, instructor-led…
Your association’s certification program should be one of your strategic pillars of success, elevating your profession while driving training, membership, and revenue. Certifications are valued measures of competency for both employers and professionals. In fact, 90% of HR professionals say that credentials bring value to the workplace through employee development, credibility, and performance. (The Rise…
We’ve officially made it to the content creation and management section of our How To column, welcome! Today, we’re specifically going to talk about content singularity. Now, you may be thinking to yourself, singularity? Like Einstein’s kind of singularity? Not quite. Instead, it refers to concepts that are shared between different products or instances. So…
The Association for Professionals in Infection Control and Epidemiology (APIC) is the leading professional association for infection preventionists with more than 15,000 members. In 2022, APIC and its certification body, the Certification Board of Infection Control and Epidemiology (CBIC), offered two credentials with a third to be introduced in 2023. APIC’s credential preparation materials didn’t…
Your association set up a certification program to establish the standard of knowledge, skills, and abilities required of professionals in your industry. As you envisioned your certification program, it would generate revenue for the professional association, elevate the profession, and advance the careers of professionals in your field. But perhaps your certification program hasn’t been…
Partnerships are an important strategy for any business, helping drive revenue, opening new opportunities, and fostering innovation. The same holds true for professional associations and the growth of their certification programs. A solid partnership results in mutual benefit, so the trick is to find partners with goals that converge with yours. Your certification department wants…
Ready to take the next step toward a successful certification program? Last month we explored some key strategies to create a body of knowledge (BOK) from the ground up. So, once you have your BOK in hand, what’s next? Building a community of subject matter experts (SMEs) from across the entire scope of your industry…
In our first Building Career Pathways issue we’re diving into the foundation of all training & certification programs: the body of knowledge.
Many professional associations are reaching a crossroads: they’re attempting to keep pace with generational workplace shifts, increasing globalization of both people and organizations, and fast-paced technological advancements. How can associations keep up with these changes while continuing to provide the most value to their members? If you ask us, professional development, education, and certification is…
Professional development programs and certifications are important elements of industry associations’ member value. Your members are looking to you for guidance in what they should know to excel in their careers. That’s a lot of pressure! If you’re just starting to build or rebuild a certification program, it’s hard to know where to begin. At…